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The Second HEADING User Conference on Modern Commercial Management
HEADING advance shoulder to shoulder, succeed hand in hand with everyone

Time: May, 2001
Place: Lake Tai Hotel, Wu Xi
Theme: HEADING advance shoulder to shoulder, succeed hand in hand with everyone

There are over 40 participating units and above 120 people, including commercial enterprises, most of which are general managers and information directors, the experts and professors of business institutions, as well as the experts from the State Ministry of Scientific Committee and the business industry, leaders of Shanghai Commercial Committee and media journalists. The seminar has been widely promoted from scale, depth and scope. Surrounding the eternal theme of commercial informationization, the discussion and communication ranged from the macro-trend of commercial development, to the management of commercial enterprises, to the application of the systems, and even to the communication of merchandise information. Different participants may from their own point of view advise others by using their own experience exchange and communicate ideas with one another!

On the basis of the deepening content, the seminar featured a variety of innovative forms, not only symposiums and research lectures, but also discussions of customers'own experience, general manager's forum and grouping consultations, among which the latter two forms acquired a sound feedback and good effect. In the conference, HEADING presented another monograph called A Guide of Modern Business Automatic Management (second of the series of Modern Business Automatic Management), again gaining the favorable comment of our customers.

At the corresponding period, the seminar monograph, that was the third HEADING MESSAGE, boasting more than 20 articles written by customers, experts of our industry and HEADING. These splendid articles, ranging from theoretical research to macro-trend, from experience application to technical exploration, were all written in origin!

The concerning reports of this conference were published on the professional magazines and messages of our industry, as well as on the website of our industry and HEADING HD123, getting close attention from all walks of life. Moreover, HEADING's books and monographs were also widely read round in our industry, for HEADING always stood in the forward position of technological research and managing consideration of this area. With information as its means, HEADING's grand prospect and high aspiration to propel commercial informationization and modernization are much more unflinching and sturdy!

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